Sunday, June 14, 2009

Guaranteed To Stretch Your Brain

Last week we had a long and interesting piece on the "suit wars" issue. This week we present a much shorter take on a different but clearly (at least to us) related matter.

In his book "Virus of the Mind" Richard Brodie writes about "The New Science of the Meme". For your consideration we offer the following excerpts:

"Definition of Meme: A meme is a unit of information in a mind whose existence influences events such that more copies of itself get created in other minds.

The most interesting thing about memes is not whether they're true or false; it's that they are building blocks of your mind.

Memes can and do run your life, probably to a far greater degree than you realize.

One of the ways the memes you are programmed with greatly affect your future is through self-fulfilling prophecy.

The distinction-memes you are programmed with control what information you perceive. They actually make reality look different to you."

We find this kind of discussion fascinating since we are in the fulfillment business...helping athletes and coaches reach their vision. And to do that we all must be very aware of what our reality looks like.

Have a great week and let us know what you think!

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